All posts tagged featured

Apple: turning ‘cool’ into dollars

Apple is not the biggest maker of computers in the US. In figures just released by IDC, Apple Macintosh (Mac) sales grew 11.8% in the 3rd quarter of 2009, as Apple took a 9.4% U.S. market share, maintaining its position more »

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Online display: SORRY TO INTERRUPT!

“I find those ads on the internet really annoying; I

Mobile: marketing on the fourth screen

"Mr. Watson - come here - I want to see you." (A G Bell 1876)

My family and

Awareness or response?

At the risk of stating the obvious, advertising is changing.

Today I saw an ad on the London Underground for Abbey Bank (part of Santander group). They